French Luxury Brand Hermès Opens First Boutique in Nashville, Tennessee

Hermès has expanded its presence in the United States with a new boutique in Nashville, Tennessee. The new shop was launched on 16 October 2025, and celebrates the city’s vibrant musical legacy with fabulous features such as a terrazzo staircase echoing piano keys and lacquered wood panels shaped like accordion bellows.

The company said it was “thrilled” to announce the new boutique and that the two-story store, is set within a former hosiery factory in the Wedgewood-Houston neighborhood. “Visitors are invited to discover all sixteen Hermès métiers, brought together in a joyful and rhythmic journey,” said the brand.

This is the French luxury fashion house’s 43rd store in the USA, it said. According to its website, Hermès “brings its exceptional know-how to 45 countries, through 293 stores”.

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Hermès has a strong presence along the French Riviera, with stores in Saint-Tropez, Cannes, Nice and Monaco.

Hermes and Carlton Hotel Croisette Cannes
Hermes in Cannes on the Croisette. Photo: Riviera Edition

The high-end retailer, famous for its handbags (particularly the Birkin), scarves and other accessories, was founded in Paris in 1837 by Thierry Hermès, and has remained in the Hermès-Dumas family for six generations.

Earlier this year, Hermès overtook LVMH as Europe’s largest luxury company in terms of market value. Since 2021, the company has seen its stock more than triple in value. The success is attributed by some to its focus on exclusivity, elite customers and timeless value.

Jenni Baxter
Jenni Baxterhttps://www.rivieraedition.com
Jenni is a co-founder and editor of Riviera Edition. She has been based in Antibes for over 10 years, and has been visiting the Côte d’Azur since she was a student. As a celebrity journalist for international magazines, she has watched hundreds of movies at the Cannes Film Festival, interviewed stars at Hotel du Cap-Eden-Roc and watched the Monaco Grand Prix from all the key angles. Jenni has also lived in South Africa, London and Australia... and co-wrote The Expat Confessions. She is happiest paddle boarding on the Med with her 3 daughters, or sipping rooibos in the African bush. Contact jennibaxter@gmail.com

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